Yorkshire Cancer Research has appointed a new Relationships Officer for the West Yorkshire region to drive support for the charity through community fundraising and engagement.
Darren Aldred, from the Middleton area of Leeds, will act as an ambassador for the cause, raising awareness of the charity’s 10-year strategy to save 2,000 more lives in Yorkshire every year by 2025.
As well as funding innovative research projects in the county, Yorkshire Cancer Research is dedicated to working in local communities to encourage healthy lifestyles, improve knowledge of cancer signs and symptoms and increase participation in the national screening programmes for bowel, breast and cervical cancer.
Yorkshire Cancer Research is currently funding a multi-million pound programme of research in partnership with the University of Leeds and Leeds Teaching Hospitals NHS Trust to address cancer inequalities in West Yorkshire. The charity also recently announced a £5m lung cancer screening trial, which is due to start in the city next year.
Prior to joining Yorkshire Cancer Research, Darren worked at Leeds Beckett Students’ Union, developing their digital engagement platforms to over 28,000 students. Darren has also previously worked at Leeds Beckett University, focusing on alumni and partnership engagement in their marketing department.
As a member of the Public Involvement Panel for Cancer and Genomics at The University of Leeds, and being involved in the Leeds Cancer Awareness Community Service, Darren is passionate about helping more people in Yorkshire avoid, survive and cope with cancer.
He previously volunteered for Yorkshire Cancer Research at events such as The Selby Three Swans Sportive and through the charity’s partnership with Yorkshire County Cricket Club prior to joining the team.
Darren said: “After seeing the difference Yorkshire Cancer Research is making in improving the lives of people living with, and surviving cancer in Yorkshire, I knew that I wanted to be part of the team. I’ve seen first-hand the devastating effects of cancer and this is an opportunity for me to work alongside a passionate team at Yorkshire Cancer Research to make a real difference. I’m really excited to be the new Relationships Officer for West Yorkshire and can’t wait to head out into my region developing relationships with the local community.”
For more information about fundraising for Yorkshire Cancer Research in West Yorkshire, contact Darren by calling 07900 741533 or emailing firstname.lastname@example.org or visit the website at www.ycr.org.uk.
Notes to Editors
- Harrogate-based Yorkshire Cancer Research was founded in 1925 and is the largest independent regional cancer charity in England (Registered Charity 516898). We are not part of a national charity.
- We are committed to reducing the devastating impact of cancer on the lives of people living in Yorkshire.
- Our mission is to work in partnership, fund research and support initiatives that will help people in Yorkshire avoid, survive and cope with cancer.
- Current statistics show that 565 people are diagnosed with cancer in Yorkshire every week. Incidence and mortality rates are higher than the England average due to social deprivation, post-industrialisation and lifestyle choices but also availability of healthcare services and difficulties accessing early diagnostics, clinical trials and the latest treatments.
- We aim to:
- Be the leading authority on cancer in Yorkshire, understanding the problems and priorities in the region and sharing knowledge with partners.
- Raise awareness of cancer and how to prevent it by working in local communities, schools and colleges, sports clubs and with other health-related organisations.
- Promote screening programmes and fund research that can improve the diagnosis of cancer so we can detect and treat it at the earliest opportunity.
- Invest in innovative research projects at every stage of a cancer patient’s journey.
- Campaign for fair and equal access to the very best healthcare services and a greater share of the money spent nationally on research.
- For further information, please visit www.yorkshirecancerresearch.org.uk or follow us on Facebook or Twitter.
- Nikki Brady, Senior PR Officer – Yorkshire Cancer Research
- Tel: 01423 877 228
- Last updated: 10/05/2017
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