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Yorkshire Cancer Research invests £50,000 in Sheffield’s Move More Month

Sheffield Move More excerptYorkshire Cancer Research has announced plans to get more people in Sheffield on the move after investing £50,000 in the city’s Move More Month initiative.
 
The unique physical activity programme, which has been created by the National Centre for Sport and Exercise Medicine (NCSEM), encourages people to get active and record their physical activity during June to see how many combined minutes the city can record.
 
Movements can be logged on smart phones by a new and free Move More Sheffield app, which has been developed by a team of experts from Sheffield’s two universities. Once downloaded, the app will automatically track activity and clock up users Move More Minutes, for each minute of activity. The app can also be connected to wearable activity trackers and apps such as a Fitbit or Strava, making it even easier to keep a record of activity levels.
 
Move More Month will see activities and initiatives held across the city. Last year participants clocked up 6.5 million active minutes, and organisers are hoping to smash this total by reaching the 10 million mark.
 
Participants can also see their movements on the Move More website, where users can achieve goals, view a timeline of activities and join Move More competitions.
 
Yorkshire Cancer Research is delivering the Workplace Challenge aspect of the Month in partnership with the National Centre for Sport and Exercise Medicine (NCSEM).
 

 
The charity is supporting the initiative as part of its new strategy to reduce the risk of cancer by encouraging healthy lifestyles. Four in 10 cases of cancer could be prevented through lifestyle changes, such as not smoking, eating well, drinking less alcohol, being active and staying safe in the sun.
 
Lisa Trickett, Community Health Initiatives Manager at Yorkshire Cancer Research, said: “We’re really excited to be part of such a fantastic programme. We know that physical activity can reduce the risk of some of the most common cancers, such as colorectal and breast cancer. It’s incredibly important that we stay as active as possible and we’re looking forward to seeing everyone in Sheffield come together to bring this campaign to life.”
 
The Workplace Challenge, which was officially launched this week at Westfield Health’s brand new headquarters, Westfield House, is a web-based team activity competition for organisations and their employees. It uses the Move more app, or pedometers and other devices to monitor employee movement. The results are then displayed on a website, where participation medals are awarded and teams can compare their efforts with others in a Move More League table.
 
One business taking part in the Workplace Challenge is B. Braun Medical Ltd, based at Thorncliffe Park, Sheffield.
 
Hans Hux, group chief executive of B. Braun Medical Ltd, said: “The wellbeing of employees is something we take very seriously at B. Braun. The initiatives in our own B Healthy B. Braun programme are specially designed to be accessible and inclusive, so that everyone has the opportunity to make healthy choices.
 
“Our business would not be where it is today without the hard work and dedication of our staff, our employees are the key to our organisation’s success so we feel it is important for us to do what we can to support them with their health and wellbeing. We are extremely proud to be involved with the Move More Workplace Challenge and we are looking forward to an active and healthy summer, and hope to help contribute to Sheffield being the most active city by 2020.”
 
For more information about Move More Month please visit www.movemoresheffield.com.
 
Sheffield Move More

ENDS

 

Notes to Editors

  • Harrogate-based Yorkshire Cancer Research was founded in 1925 and is the largest independent regional cancer charity in England (Registered Charity 516898). We are not part of a national charity.
  • We are committed to reducing the devastating impact of cancer on the lives of people living in Yorkshire.
  • Our mission is to work in partnership, fund research and support initiatives that will help people in Yorkshire avoid, survive and cope with cancer.
  • Current statistics show that 565 people are diagnosed with cancer in Yorkshire every week. Incidence and mortality rates are higher than the England average due to social deprivation, post-industrialisation and lifestyle choices but also availability of healthcare services and difficulties accessing early diagnostics, clinical trials and the latest treatments.
  • We aim to:
    • Be the leading authority on cancer in Yorkshire, understanding the problems and priorities in the region and sharing knowledge with partners.
    • Raise awareness of cancer and how to prevent it by working in local communities, schools and colleges, sports clubs and with other health-related organisations.
    • Promote screening programmes and fund research that can improve the diagnosis of cancer so we can detect and treat it at the earliest opportunity.
    • Invest in innovative research projects at every stage of a cancer patient’s journey.
    • Campaign for fair and equal access to the very best healthcare services and a greater share of the money spent nationally on research.
  • For further information, please visit www.yorkshirecancerresearch.org.uk or follow us on Facebook or Twitter.

 

Contact Information

  • Nikki Brady, Senior PR Officer – Yorkshire Cancer Research
  • Tel: 01423 877 228
  • nikki@ycr.org.uk

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