We are incredibly pleased to have been named as the Official Charity Partner of current County Champions The Yorkshire County Cricket Club (YCCC).
The partnership will cover the 2015 and 2016 seasons with YCCC’s players, staff and supporters playing a major part in supporting and promoting a range of exciting activities aimed at reducing the impact of cancer in Yorkshire, especially in young people. Activities range from interviews with the media to getting screened themselves and highlighting why screening is important for anyone who stays out in the sun for extended periods of time.
The partnership embraces the whole of Yorkshire Cricket including the Yorkshire Cricket Foundation which encourages children to take up the game, the Yorkshire Cricket Board that administers the grassroots game, and the elite level through YCCC. The partnership aims to reach the full cricket community, raising awareness of the disease that kills 253 people every week in Yorkshire and has survival rates below the national average.
Sophie Bunker, our Community Engagement Officer, champions our partnership and can be seen across the county at various matches and clubs to raise awareness of Yorkshire Cancer Research and our Sun Awareness campaign.
Aims of the Partnership
Our aim is to help the cricket community avoid, survive and cope with cancer. With around 778 registered clubs in Yorkshire there are roughly 87,000 people we can reach to provide guidance, support and education about skin cancer and how to stay safe in the sun.
With the knowledge that early diagnosis saves lives we are striving to encourage more people to take up national screening opportunities to reduce the risk of cancer to future generations.
How you can get involved
Our Yorkshire V Cancer – Let’s Knock it for Six fundraising pack has proved very popular with local cricket clubs and consists of resources for clubs to hold Yorkshire Cancer Research fundraising days. We endeavour to attend club events with the ‘Don’t get caught out by cancer’ message to further the education around skin cancer.
All of the money raised through our cricket partnership stays within the project to fund other awareness campaigns and educational events which will help to save more Yorkshire lives.
Our Don’t Get Caught Out by Cancer campaign covers skin cancer prevention, sun protection, early diagnosis, screening opportunities and sunscreen giveaways.
We attend matches at Headingley and beyond throughout the season including international test matches, one day internationals, Education Day, Children’s Day and Scarborough Festival. Our skin cancer literature and screening opportunities have highlighted the dangers of too much UV exposure to people of all ages.
Email Sophie on firstname.lastname@example.org or call her on 07470 057493 to receive your fundraising pack, discuss ideas or let her know about an event she can attend to help educate your club members and keep the future of Yorkshire cricket safe in the sun.