Smokers are being urged to kick the habit during Stoptober and help raise vital funds for local cancer research and community health projects.
To provide extra motivation for those taking part, Yorkshire Cancer Research has created a Stoptober fundraising campaign where quitters can ask for donations from family and friends in the lead up to Monday (October 1).
Money raised for Yorkshire Cancer Research will fund projects to help more people in Yorkshire avoid, survive and cope with cancer, including the UK’s largest lung screening trial due to start in Leeds in November.
Yorkshire has the highest smoking rate in England, with an estimated 710,000 smokers living in the region 1,2. People who give up smoking for 28 days during Stoptober are five times more likely to quit completely and for good compared to people who have given up for less time.
Leah Holtam, Cancer Insight Manager at Yorkshire Cancer Research, said: “Stoptober is a brilliant campaign with lots of tools to support those looking to quit, including an app that helps track your progress. Being sponsored to quit is a great way to stay motivated when you’re struggling, and it means you’re helping a great cause at the same time.
“Smoking is responsible for 16 different types of cancer, and can increase your risk of other health conditions too, including coronary heart disease, heart attack and stroke. But it’s never too late to stop. Quitting smoking is one of the best things you can do for your health, and it’s important to remember that you’re far more likely to quit successfully with support. Quitting can also help you protect your family and save you thousands of pounds.”
For more information, including how to set up a fundraising page, visit www.ycr.org.uk/stoptober2018.
Nikki Brady, Senior PR Officer, Yorkshire Cancer Research. Tel: 01423 877228. Email: firstname.lastname@example.org
Notes to Editors
- Harrogate-based Yorkshire Cancer Research was founded in 1925 and is the largest independent regional cancer charity in England (Registered Charity 516898). We are not part of a national charity.
- We are committed to reducing the devastating impact of cancer on the lives of people living in Yorkshire.
- Our mission is to work in partnership, fund research and support initiatives that will help people in Yorkshire avoid, survive and cope with cancer.
- Current statistics show that 575 people are diagnosed with cancer in Yorkshire every week. Incidence and mortality rates are higher than the England average due to social deprivation, post-industrialisation and lifestyle choices but also availability of healthcare services and difficulties accessing early diagnostics, clinical trials and the latest treatments.
- We aim to:
- Be the leading authority on cancer in Yorkshire, understanding the problems and priorities in the region and sharing knowledge with partners.
- Raise awareness of cancer and how to prevent it by working in local communities, schools and colleges, sports clubs and with other health-related organisations.
- Promote screening programmes and fund research that can improve the diagnosis of cancer so we can detect and treat it at the earliest opportunity.
- Invest in innovative research projects at every stage of a cancer patient's journey.
- Campaign for fair and equal access to the very best healthcare services and a greater share of the money spent nationally on research.
- For further information, please visit www.yorkshirecancerresearch.org.uk or follow us on Facebook or Twitter.